Medical Marketing… Strategies that transform health!

“When patients are informed, they can make better decisions about their health” Medical marketing is the communication strategy used by health institutions and professionals to connect with patients and provide valuable information about services. This type of marketing had a significant increase during the pandemic, changing the way of thinking of many professionals in reference […]

What is UGC and how to use it in your brand’s content strategy?

“What your users say is worth gold and is called UGC or User Generated Content” Currently, people interact with brands, follow them on social networks, know their history, comment, share… Communication is two-way. Therefore, you must not only speak, but also listen. What is UGC? UGC (User Generated Content) is the content that users, followers […]

Venciendo al Síndrome del Impostor, ¡Sé Tú Mismo en tus Videos! 🎥

Sindrome del impostor redes sociales

¿Te da miedo o te sientes inseguro al pararte frente a una cámara a grabar contenido? En el mundo del marketing digital, la creación de contenido para redes sociales se ha convertido en una herramienta esencial para destacar y conectar con la audiencia.  Sin embargo, en este proceso, a menudo nos enfrentamos a un obstáculo […]

Defeating Imposter Syndrome, Be Yourself in Your Videos! 🎥

Sindrome del impostor redes sociales

Are you afraid or unsafe standing in front of a camera to record content? In the world of digital marketing, creating content for social networks has become an essential tool to stand out and connect with your audience. However, in this process, we often face an invisible but powerful obstacle: Imposter Syndrome. This psychological phenomenon […]